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thenetworkonethenetworkone Blog

Winners and Losers

Guest blogger: Neil Cowan, freelance business consultant If you want to win European elections the answer is simple: get known for one thing and speak the punters’ language. Not yours. And if you want to get your...

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thenetworkone China Blog


Products used in film and entertainment have always been a key way for foreign brands to gain recognition among a Chinese audience. But the new Transformers movie has demonstrated how Chinese brands are working to get their brands in front of Chinese...

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