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SUMMARY:global creative chiefs (GCC) Q1\, 2025
DESCRIPTION:Global Chief Creative group meeting Q1\, 2025 \nThe art of colour grading and how to use AI and data science to test the ROI and impact of music in videos \n  \nWednesday 15 January 2025 from 12:00 to 13:30 GMT  \nThe proposed agenda will be as follows: \n  \n14:00 (GMT indicated times) \nWelcome introduction from Riku Eteläkoski\, Chair of GCC\, plus introduction to Company 3 \n  \n14:05 \nAward-winning colour teams from Company 3 join us to give a brief overview on the art of colour grading. Throughout this keynote\, the team will transport you into the colour suite to show how they help clients achieve their final vision and the importance of colour grading. The teams have brought their keen eye and attention to detail to major (award-winning) commercials for clients\, including Dior\, Chanel\, McDonald’s\, and Puma\, music videos for leading artists such as Stormzy\, Dua Lipa\, Miley Cyrus and Lady Gaga. The teams are also extremely well known for their episodic and feature work. Recent feature work includes\, Wicked\, Gladiator II and Paddington in Peru\, and episodic work includes Dune: Prophecy\, The Perfect Couple and Baby Reindeer. \n  \n14:35 \nIntroduction to LoudParade \n  \n14:40 \nRahmon and Maatin are co-founders of Loud Parade\, the multi-award winning music creative agency from London recognised by Forbes 30 Under 30. Loud Parade solves everything music and sound for brands\, creative agencies and production companies. Loud Parade has over 8 billion views on their campaigns and has helped brands like Samsung\, Fenty\, Nike\, Little Moons\, Sour Patch Kids and JD Sports\, making chart quality music for their campaigns. Loud Parade are also able to use AI and data science to test the ROI-impact of the music used and make sure that the music always resonates with the right target audience. \n  \n15:05 \nShort Q&A. 15:10 Confirming the next dates for GCC Q2. \n  \n15:15 \nThank you and goodbyes.
URL:https://www.thenetworkone.com/attend/global-creative-chiefs-gcc-special-interest-group/
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