Kathryn Williams — TNO Supplier Directory
Profitability

Kathryn Williams

Financial Soul Mate® for Creative Agencies

Helping creative agencies of every size — from global networks to small independents — unlock smarter profit, sharper pricing, and genuine financial confidence. Bridging the gap between bookkeeping and boardroom-level financial strategy, tailored specifically to the creative agency model.

Your message will be sent to the thenetworkone team who will introduce you to Kathryn Williams directly.

Kathryn Williams

"Creative agencies are brilliant at what they do — but too many are leaving money on the table. I help you stop undercharging, start pricing with confidence, and build the financial systems that turn creative ambition into real, lasting profit."

Kathryn Williams Profit & Pricing Strategy

Fractional CFO & Profit Consulting

Strategic CFO-level financial guidance without the full-time hire — including the Panic To Profit rapid intervention, 4-Week Mini CFO, and the Profit Overhaul programme. For agencies that need financial leadership now, not eventually.

Show Me The Money® Workshop

Kathryn's flagship workshop delivering practical, no-nonsense financial training for agency leaders and finance teams — covering pricing, margins, KPI schemes, and reporting. Clients have added 10% to their bottom line within a year of attending.

Rate Cards, Revenue Calculators & Forecasting

Profit-driven rate card reviews and resets, bespoke revenue calculators, rolling forecast programmes and month-end reporting frameworks — giving agencies the commercial tools to price confidently and plan accurately.

KPI Schemes & Performance Reporting

Designing KPI frameworks and dashboard reporting systems that give agency leaders real visibility into performance — and give finance teams the tools to be recognised and rewarded for the commercial value they add.

Kathryn Williams is the founder of KMint and a Financial Soul Mate® for creative agencies — helping agency owners, MDs, and finance teams connect the dots between ambition and financial clarity. With over 20 years in the creative agency landscape, she brings CFO-level thinking to businesses that have long needed it.

Her background spans a decade with Clemenger BBDO and seven years working in London, during which she identified the critical gap many agencies face: the space between basic bookkeeping and the strategic financial guidance needed to truly grow. She founded KMint to bridge exactly that gap — and today works with agencies from global networks through to small independents, typically teams of 5 to 15 people.

Kathryn is a speaker, author of multiple agency finance books including Commercial Muscle, Value and Price, and Revenue Models, and the creator of the Show Me The Money® workshop and The Money Wheel® online training programme. Her client results include consistent year-on-year revenue growth, increased net profit margins, and meaningful improvements in revenue per head.

Profit Strategy Pricing Consultancy Fractional CFO Rate Cards Financial Forecasting KPI Schemes Agency Finance Revenue Models Show Me The Money® The Money Wheel® Creative Agencies Keynote Speaking
Consultant Kathryn Williams
Role Founder & Financial Soul Mate®
Company KMint
Specialism Profit & Pricing for Creative Agencies
Audience Agency Owners, MDs & Finance Teams
Sectors Advertising, Design, PR, Digital, Media
Region APAC (Australia)
Based Australia

Connect with Kathryn Williams

Contact the thenetworkone team and we'll introduce you to Kathryn Williams and KMint directly.